AI products STRATEGY

Strategy comes down to setting a goal and planning out how to successfully reach that goal. Many organizations are not entirely clear how to adjust their current processes to implement a successful strategy for conversational AI applications.

Example: a leading health insurance company had a strong background in defining and implementing digital transformation projects but was unsure how to adapt their processes to conversational AI. outriderUX completed an assessment and gap analysis and provided a framework specific to conversational AI product development. The client was able to walk through checklists for each phase in the development and ensure that they incorporated all aspects in their process.

Research is key to understanding how users will interact with your product, and, subsequently, how they will feel about your brand. A survey shows that nearly 73% of respondents would not use a bot again if they had a bad experience with it. Conducting user research before the experience launches is critical to its success. 

Example: a chatbot provider built a customer support widget as a plug-in for an e-commerce platform. To ensure adoption of the plug-in, it was critical to test the user experience across several use cases and e-commerce sites to confirm that users found it effective, efficient and ease to use. outriderUX provided UX research coaching, hands-on guidance and a roadmap for research frequency and methods based on research topics and goals.

UX Research for ai

AI Design leadership

A solid product definition, clear user goals and an understanding of technical details are critical inputs to inform the structure of the conversation and crafting of the wording. Design requires an iterative approach to gathering speech or NLU sample data and user and stakeholder feedback to create the best experience before launch. 

Example: A consumer-oriented voice assistant platform needed a weather assistant with a twist: a light yet comprehensive experience for users on the go, whose main interest is getting weather details to better plan their day. Based on extensive research and a thorough understanding of the available APIs, outriderUX provided a design specification and collaborated with the development and QA teams in an iterative manner. 

Consultations

Ask questions specific to your AI product and where you’re at in your development, from discovery and research to definition, design and testing.

1 hour at $250. 3 hours for $550.

AI Product Review

Comprehensive review of your AI experience or prototype. Custom insights augmented with real-world experience to get you to a best-in-class user experience.

From $1,000.

MasterCraft Mentorship

Teaching you and your team to fish. Use case selection, user needs, personality, design and testing. Create your own engaging AI-driven experiences.

From 3,500.